
About Vela Ethan – Your Trusted Partner in Peruvian Coffee and Cacao
The founder of Vela Ethan has been passionate about coffee since his student years, with a deep interest in coffee flavor profiles, cultivation methods, and post-harvest processing techniques. This passion led to years of research into the global coffee industry and ultimately the establishment of Vela Ethan in 2018 in the United States. The company is dedicated to introducing both specialty and commercial-grade Peruvian green coffee beans to the Asian market, allowing more people to experience the pure and unique flavors of Peru.
As the exclusive export agent for both small and large coffee estates in Peru, we have built long-term partnerships with over 300 local farmers and cooperatives. Each batch of coffee beans is carefully selected, evaluated through COE (Cup of Excellence) and Q Grader certification, and strictly quality-controlled from harvest to packaging to ensure consistency, traceability, and exceptional cup quality.
To improve logistics efficiency and meet market demands promptly, we maintain strategically located warehouses in Peru, Taiwan, and China, enabling us to supply high-quality green coffee to roasters, importers, and commercial buyers with flexibility and speed.
Our vision goes beyond trade. We are driven by a deep respect for coffee and a commitment to sustainability. We actively support Peruvian farmers with technical training, help improve yields and post-harvest quality, and promote organic and environmentally friendly farming practices to build a long-term sustainable supply chain.
With a global team of CQI Processing Instructors, Q Graders, and supply chain specialists, Vela Ethan is a trusted B2B partner in delivering premium Peruvian coffee and cacao to clients worldwide—bringing the world a truly exceptional coffee experience from origin.



2018 Taipei


222019 HK
2019 Peru


2022 Sheng Zheng
2022 South Korea


2022 Peru


2020 TaiChuang

2021 Taipei
2022 TaiChung


2023 TaiChuang
2024 Taipei
Shanghai
Taiwan
Peru


Our Team – Coffee Quality Experts & Sustainable Supply Chain Specialists
The Vela Ethan team is composed of seasoned professionals including CQI-certified Processing Instructors, licensed Q Graders, and Cup of Excellence (COE) international judges. We are committed to delivering high-quality Peruvian green coffee beans and cacao that meet the highest international standards.
Working closely with Peruvian farmers, cooperatives, and processing stations, our team provides technical support to improve cultivation practices, enhance post-harvest processing, and ensure full traceability and consistent cup quality across every batch of coffee.
With team members based in Peru, Taiwan, and China, our global presence covers marketing, logistics, and customer support, enabling us to respond quickly to the demands of specialty buyers and roasters around the world. Through our professional expertise and international network, we build a sustainable supply chain that connects the origin of Peruvian specialty coffee with global markets.
Vela Ethan is your reliable B2B partner for ethically sourced, specialty-grade coffee and cacao—driven by quality, transparency, and sustainability.

Juan Carols
General Manager

Pastor Marquez
Purchasing Manager

Nathaly
Administrative Manager

Carrie Feng
Sales Director

Siyuan Chen
Quality Control Manager

Xuan Chen
Marketing Manager

Aven Lin
Deputy General Manager